Last week Perfetti van Melle completed its acquisition of Mondelez’s US, Canadian and European gum businesses. Perfetti paid US$1.35b and acquired a plethora of brands including Trident, Dentyne, Stimorol and Bubbalicious. Perfetti has annual revenues just shy of €3b, so this acquisition is very substantial. Managing the integration from an operational and commercial perspective will …
Last year, the Japanese convenience store industry suffered from a slump in sales due to Corona. The pandemic drove away shoppers, particularly in city centres. 2021 interim results show the pace of recovery has been somewhat sluggish with none of the major chains able to increase sales on 2020. Although basket size has grown due …
Japan’s CVS sales still struggle from Covid; low shopper traffic to blame Read More »
M&S food division is one of the brighter stars in the company’s portfolio; its legacy fashion businesses a victim of ageing demographics, a surge in on-line and the Covid pandemic which has seen shoppers shift away from the high street in droves. At one time, M&S food were in the high street stores only, but …
Is M&S food at the cutting edge of UK gourmet fare? Read More »
As anyone who’s done segmentation studies knows, not all shoppers or consumers are the same. Marketeers love to cluster shoppers into groups based on demographics, lifestyle, shopping habits and of course spend. It’s a fundamental part of segmentation (and I have done a fair few of these studies!) The rise of apps like Yuka, Fooducate …
Apps like Yuka, Fooducate and ToxFox are the new-age sages of the grocery aisle Read More »