The food emporium at Hokkaido’s Shin Chitose airport is unsurpassed. No wonder packaged goods brands are elbowing in to reinvigorate street cred!
Want to see a master class in agricultural marketing? Visit Hokkaido’s shin-chitose airport
Bakery
Piping hot Japanese pâtisserie market has momentum! Time for investors to savour the taste
Life is what you bake it, runs the adage. There is a dietary shift in Japan. Historically rice was the main staple, but its per capita consumption is declining year on year. There are more single person households; preparing rice is a hassle especially if you a busy 20 year-something. Rice consumption is also dropping …