To further improve my Japanese, I’ve taken to watching business programmes from TV Tokyo on YouTube. (The channel features selected extracts and highlights. Most are between 1-5 minutes in length. Perfect for studying and discovering new news!) TV Tokyo is part of the Nihon Keizai group, the Nikkei, and is one of the 5 big […]
Marketing Innovation or Gimmick: Craft Gin Distilled from Coffee Waste? Read More »
Most people associate Kirin with beer. That may be changing. Today Kirin revealed it is buying health and wellness company Fancl for JPY 220 billion (US$ 1.3b ) According to Bloomberg the purchase price is a 43% premium to the stock’s closing price. This is not Kirin’s first foray into health. It has a pharma and
35 years after its original launch Superdry, Asahi’s iconic beer brand was relaunched this spring. The launch involved a change of flavour to improve its ‘sharpness’ and ‘crispness’ according to the company. According to Asahi’s consumer preference tests over 90% of the target market preferred the new formula, a fact the company has referenced in
Asahi beer’s gutsy relaunch of ‘Superdry’ smashes sales targets; short term stock outs! Read More »
Last week UK-listed Stock Spirits accepted a take over from private equity’s CVC who agreed to pay a 44% premium. Over 50% of Stock Spirits business is in Poland, other key markets include Italy, Slovenia & Croatia. Its core brands are Eastern European Vodka, Vodka based liqueurs and Limoncello. The company has been under pressure
Vodka burners are go; private equity takes a full swig of Stock Spirits Read More »
