Let's go global!
Expand your consumer business

Hi, I'm Rupert Sutton
I’m a director at Weben Partners, a management consultancy. We work with consumer, health and retail brands on new market entry, category growth and go to market. Our clients include Associated British Foods, Bank of Tokyo, Dole, Groupe Bel, Heineken, Kowa, Sanofi, Simplot and many others. All of our team have worked for global consumer goods companies. Previously I worked for Nestlé in several global roles. I’m also the author of Export and Expand, now in its third edition.
Let's take your business international! I've worked in consumer products for over 30 years, and helped more than 100 companies across Asia-Pacific, the Middle East and Europe.
Recent Blog Posts
Noma is the Nordic cuisine star of the gourmet foodie circuit. It has 3 Michelin stars too. A concocted name, Noma is a combination of …
17% of all tyres sold in Japan are for snow. It's a marketing gold mine.
M&A has long been part of Nestlé’s DNA, organic growth alone hasn’t made it the world’s largest food company. Rowntree chocolate (Kit Kat), Purina pet …