Why is the jury still arguing over NZTE’s ‘Made with Care’ campaign?
The ‘Made with Care’ campaign was launched in 2020 by New Zealand’s trade and Enterprise and aims to showcase the country’s commitment to being a trusted, sustainable global food source. It targeted key markets such as Australia, China, Japan, the USA, and the UK. So far it has reached over 79 million consumers around the world*. …
Why is the jury still arguing over NZTE’s ‘Made with Care’ campaign? Read More »