Export select

Export Capability & Competition

Once you have identified priority export markets, it’s important to assess your capabilities and ability to compete. Your ability to execute by market will vary. In this module, I first reveal the 5 critical attributes which influence an exporter’s success.  Talent wins games, but teamwork and intelligence win championships MICHAEL JORDON In the second part …

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Selecting Export Markets

This first lesson in the export roadmap covers five key factors making an export market attractive. It’s contrasted by five factors which make an export market harder to crack. Choosing which export market(s) to prioritise is the most significant factor in determining whether or not your export strategy is successful. Many companies that I meet …

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